THE CRANBERRY FORT POINT CHANNEL, BOSTON, MA
SHIFT Boston 2011 Competition entry
On a barge in Boston's historic Fort Point Channel, the increments of traditional cranberry processing are pulled-apart to shape and color an immersive experience in a sensorally engaging series of spaces for The Cranberry. The bar would float moored at the Hotel Intercontinental for 12 weeks of the fall season.
A transparent 18-inch deep plexiglass tub stores the harvest before the berries begin their descent through shaking, sorting, mashing... each step of the process is rich in expression - releasing sweet and pungent aromas... the tart mash finally emerges in the Sea-Breezes, Cape Codders, and other cranberry cocktails in the bar below.
Design: Moonlight Studio, Tim Hess - studio director, Craig Heusser, Dylan Parker-Roach, Joni Parker-Roach, Jacob Bloom